Participating In #TheAwesomeChallenge Helps Kids In Need Get Back-To-School Outfits

"Every child can feel empowered, awesome and confident going back to school."

Kids are going back to school and Baby2Baby and kids clothing label Rockets of Awesome want to make sure children from all backgrounds feel confident and special heading back to class. So, they've launched #TheAwesomeChallenge.


Participating in the social media challenge will help send 7,500 kids to school in new outfits.

It's very simple for social media users to get involved. Rockets of Awesome explains on Instagram that all users need to do is share an outfit they feel confident in using #TheAwesomeChallenge hashtag. To keep the challenge going, participants should tag three friends to join in.

For every post with #TheAwesomeChallenge hashtag, Rockets of Awesome will donate "an entire outfit" to a Baby2Baby child in need.

The clothing brand explains the goal of the challenge is "so every child can feel empowered, awesome and confident going back to school."

Baby2Baby is a nonprofit organization that provides kids of low-income families, ages 0 to 12 years, with the basic necessities every child deserves, such as diapers and clothes. The organization is already helping kids go back to school with confidence with backpack donations and #TheAwesomeChallenge continues the support.

Social media users are stepping up with over 1,500 Instagrams with #TheAwesomeChallenge posted so far. Celebrities are getting involved including Emmy Rossum, Jaime King, Jensen Ackles and more.

Scroll down to see some of the outfits people feel confident in and are sharing as part of #TheAwesomeChallenge:


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