What Your Taste In Music Has To Say About Your Finances And Your Happiness

A big difference for lovers of classical and country.

Do your musical tastes say anything about your financial situation? A recent study commissioned by TD Ameritrade and conducted by Head Solutions Group indicates that the answer to that question is simple: yes.


"A number of studies conducted by psychologists around the world tied music preferences into various things, such as: personality types, level of creativity, and even IQ-scores," Christine Russell, senior manager of retirement and annuities at TD Ameritrade, said in a statement. "They all suggest that music taste can really say something about your personality and overall lifestyle."

The survey — conducted earlier this year and which included responses from 1,519 Americans aged 21 to 37 across the U.S. — set out to see if certain tastes in music translate into attitudes toward your finances, Russell added. Now, we have the results.

In order, the genres that had people feeling financially secure were: classical (74 percent), electronic (59 percent), '80s/'90s (40 percent), pop (38 percent), hard rock (37 percent), rap/hip-hop (36 percent), and country (34 percent). The chart below shows this, as well as how people who listen to these genres invest in the stock market.

Things get interesting when looking at the minimum income people who listen to classical and country — the top and bottom genres in terms of those feeling financially secure — say they need to feel happy: $171,400 and $54,200, respectively. Compare that to the average income of the people who listen to these genres, $114,300 for classical and $58,500 for country. This means that the classical music lovers make on average $57,100 less than what would make them feel happy compared to country music lovers who make on average $4,300 more than what would make them feel happy.

Check out more findings from the study in this handy-dandy chart:

Photo Credit: Head Solutions Group for TD Ameritrade

Cover image: Africa Studio / Shutterstock.com


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