City Of New Orleans Sends Heartfelt Message To Houston After Hurricane Harvey With A Full-Page Ad In Local Paper

"We couldn't be more proud to call you our neighbors, our friends, and our family. Texas forever."

The city of New Orleans experienced devastation after Hurricane Katrina struck in 2005, killing nearly 2,000 people, displacing millions of residents, and causing billions of dollars in property damage, according to Do Something, and in the aftermath of the storm residents of neighboring Texas swooped in to help in any way they could. Now, as Texas is just beginning to rebuild after being pummeled by Hurricane Harvey last month, the people of New Orleans are making it abundantly clear they are ready and willing to return the favor.

Their compassionate gesture came in the form of a full-page ad taken out in the September 10 edition of the Houston Chronicle. It reads like a letter from New Orleans residents to their "friends" in Texas. 

Chronicle editor Matt Schwartz shared a screenshot of the moving missive on Twitter, which you can see below. The letter opens by recounting how Texans "opened your homes, closets, and kitchens" to those in need after Katrina and encouraged New Orleans residents to "keep our city and traditions alive."


Though the letter rightfully resists the urge to compare the destructive storms, it declares, "But know this — in our darkest hour, we found peace and a scorching, bright light of hope with our friends in Texas. And we hope you'll find the same in us."

"Our doors are open. Our clothes come in every size. There's hot food on the stove, and our cabinets are well-stocked. We promise to always share what we have" it continues, later adding, "The way of life you love the most will carry on. You taught us that. Your courage and care continues to inspire our whole city. We couldn't be more proud to call you our neighbors, our friends, and our family. Texas forever."

In tweeting the letter Schwartz noted he and his wife were both moved to tears, and they certainly weren't alone. Thus far Schwartz's tweet has received over 14,000 retweets, more than 32,000 likes, and hundreds of comments. 

Many who commented were either proud NOLA residents or grateful Texans who have already been, and will continue to be, assisted by their kind-hearted neighbors. Take a look at a few of their responses below:

According to, the letter was commissioned by the New Orleans Tourism Marketing Corporation. The site reports it was actually written by New Orleans native Andrew Hunter, who works as a senior copywriter at the New York City-based advertising agency 360i, which does consulting work for the New Orleans TMC.

"This is a letter from the whole city," Hunter explained to via e-mail. "It's a small moment of hope and gratitude. Houston — and the entire Texas region, among others — was there for us when we needed help the most. We'll never forget the kindness of strangers turned lifelong friends."

For more information on how you can help victims of Hurricane Harvey, please click here.

Cover image via DIIMSA Researcher I Shutterstock 

(H/T: Upworthy)


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